CB Richard Ellis Group, Inc., an S&P 500 company headquartered in Los Angeles, California, is the world's largest commercial real estate services firm (in terms of 2007 revenue). The Company serves real estate owners, investors and occupiers in more than 300 offices worldwide.
(Position based in Chengdu, China)
Responsibilities:
• Identify, plan and execute external and internal corporate communications strategies and programs for Western China markets;
• Develop and manage corporate events to facilitate and reinforce market/brand awareness;
• Develop and implement sustainable media relations programs and advertising strategies/programs, particularly co-branding opportunities; maintain strong relationships with local media and agencies and initiate press releases, media briefings, etc. to regularly raise visibility in the target press outlets;
• Identify high-profile public speaking opportunities for business leaders to ensure high-level visibility in the local market;
• Identify and organize community activities and engage participation of local employees;
• Promote and encourage employee communications and internal info-sharing (brand training for new hires, news bulletins etc.) to ensure consistency of brand-related initiatives for local offices;
• Ensure timely updates and maintenance of corporate websites;
• Effectively source, manage and supervise external vendors and occasional use of agencies; and
• Work closely and cooperate with the Greater China Corporate Communications and Marketing team and the local Managing Directors, Department Heads and Personal Assistants to Managing Directors.
Requirements:
• Degree holder preferably in communications/journalism/public relations/marketing or related discipline with at least five years of relevant experience;
• Experience working for a public relations agency and/or in-house corporate role;
• Excellent command of spoken and written English and Mandarin;
• Proficient user of Word, PowerPoint, Excel and refined knowledge of computer tools;
• Good communication, planning/organization, inter-personal skills;
• Proactive, independent, self-motivated and creative;
• Committed, highly flexible, and willing to learn and take up new responsibilities; and
• Ability to work under pressure and meet tight deadlines.
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